Crafting strong post titles is one way to snag reader attention, pique interest, attract followers, earn repeat views, and make more sales.

5-Tips-To-Create-A-Catchy-Blog-Post-Title-–-With-A-Free-Bonus-ToolWith over 2 million blog posts published each day, it’s becoming increasingly difficult to actually get people to read your content. Do you know what the attention span of a goldfish is? 9 seconds. And if you think that’s short, take a guess what your attention span is.

A whopping 8 seconds. That’s right… humans’ attention span is shorter than goldfish’s.

Out of every 8 people that read your headline, only 2 continue to read the rest of your blog post. Why? It is because your craft blog’s post title doesn’t pique too much interest to your target customers.

But don’t worry, there are 5 tips that can help you craft a perfect blog post title:

  1. Make it short and sweet
  2. Use interesting adjectives
  3. Use negative wording
  4. Use numbers
  5. Personalize it

Check this infographic below to find out how you can apply them to your blog post title:


When writing headlines, check out this free tool by Portent as it should make your life a bit easier.

That’s all folks, I hope this post has given you a few ideas on how to make your blog post titles more effective, or at least inspired you to read up more on the subject. In your blogging experience, what have you found most effective when it comes to blog post titles? Please share your tips in the comments.

Gary Capps

I live in the one of the most beautiful places in the world on the Sunshine Coast in Australia with my wife and our 2 dogs, Poppy and Mia. Since 2009 I have helped over 15,000 handmade business owners to grow their business with our software and free tools designed for todays entrepreneurial artisan.

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