Product photography lighting options are plentiful these days thanks to the freedom that digital cameras now provide.
Natural light is the most important and powerful tool available for online sellers and it is free to everybody in the world. Understanding how natural light works and how to work with it effectively is one of the key ways in which all of us can improve our product photos without spending more money on fancy photographic equipment.
We’ll start with the simplest and cheapest and work up to the more complex and expensive product photography lighting – the daylight!
Check this video by Jody Dole to learn a few tips and tricks in taking a picture of your images using natural light:
No matter how good our cameras are, we will not be able to capture the entire tonal range created by some of the more challenging lighting situations, without the aid of post-processing software such as using Photoshop.
Don’t underestimate the importance of lighting. Natural light can be the best choice for some products. It’s soft and imparts color in a way that artificial lighting doesn’t. For some products, especially those with lots of detail, manipulating light sources may be a better option. Also, daylight can be variable and short lived depending on the time of year and your location.
But don’t worry, you can always create an indoor craft photography studio on a budget.
No matter how much you try to capture the best images of your handicrafts, nothing beats actually making photos. The best way of improving and bettering your understanding of natural light is to keep the above mentioned tips in mind and to photograph as much as you can, in as many different lighting scenarios and camera settings as possible.
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