Do you want a logo that really represents your craft business?
Colour schemes play a big part in the design of your logo and help to evoke emotion in people that see it.
In addition, an effective logo should be able to work across a variety of mediums and applications. For this reason a logo should be designed in vector format, to ensure that it can be scaled to any size. The logo should be able to work both in horizontal and vertical formats.
You will need to use a logo in a variety of places such as your website, business cards, Facebook Page, Twitter account, Etsy Store banner, brochures etc etc so think about how it may look in different shapes and sizes.
Having a logo that can be used in a variety of ways while still be clearly identifiable is important to your brand and identity both online and offline so take your time in getting something that clearly represents you and your product.
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